This one-day course will provide you with a comprehensive overview of the key components of digital marketing including email, search, websites, social media and online PR. You will come away with new ideas for engaging customers online, and equipped to make the right decisions about digital marketing strategies.
To check availability on our next public training days or to arrange in-house training, simply contact us now.
Who should attend?
- Communications professionals
- Marketing professionals
- Brand managers
- Public relations professionals
- Public affairs professionals
- e-Marketing professionals
What will I learn?
Key topics you will learn about include:
- Using email to proactively engage with relevant content.
- How to achieve the best search results.
- Planning a successful website.
- Leveraging the power of networks through social media.
- Monitoring and proactively shaping brand reputation through online PR.
- Integrating online and offline communications channels for maximum effectiveness.
- Measuring results of digital marketing.
The training day uses up to date, real world social media examples and will allow you to explore ideas with other like-minded professionals.
How can I take part?
Effective Digital Marketing can be provided in-house and tailored to suit your team’s experience and objectives.
We also run public course dates from time to time. Details of public training dates are below:
8 July 2009, London: Improving Results Through Social Media with Paul Grant
15 July 2009, London: Effective Digital Marketing with Paul Grant
Delegate fees for one-day courses are £495 + VAT.
To check availability for any of the above public training dates, simply contact us now.
