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Topics

Education

Pfizer win Communiqué Campaign of the Year 09

Pfizer campaign wins Communique Awards

Daniel Ghinn, Creation Interactive’s Director of Digital Engagement, Healthcare, said that the awards recognise the campaign’s results in influencing user behaviour.

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Digital strategy combats counterfeit medicines

Pfizer anti-counterfeit digital engagement strategy

When Pfizer wanted to educate Internet users about the dangers of buying prescription medicines from unregulated sources such as illicit websites, they asked seasoned pharmaceutical industry experts Creation Interactive to research Internet user behaviour.

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Ensuring your website is still accessible

Book of braille text open to a page

Rather than perceiving changing accessibility standards as a threat or as a weakness to the business, they actually present an opportunity to develop a new strength in the marketplace.

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Improving website effectiveness with analytics

Image of the Royal London Society for the Blind website

A tailored training workshop helped the Royal London Society for the Blind to understand how how their website was being used so that they could improve its effectiveness.

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Supporting education with social networks

Image of the L'Oréal Colour Specialist website

Find out how we helped L’Oréal build customer loyalty with an exclusive social network website with a carefully controlled brand experience.

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User research informs education website

The London cityscape at night

By observing real users and listening to their frank and honest comments, we were able to discover new insights for this global brand about how students and teachers use the web to support education.

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