The 10 commandments of healthcare engagement
There has been considerable discussion in recent times about ‘local’ versus ‘global’ engagement strategy, or whether there is some kind of mystical balance of the two. Earlier this year Creation Healthcare was pleased to facilitate seminars in New York and London with leading global pharmaceutical and healthcare companies, during which the constraints and opportunities of [...]
Born HIV Free: An international engagement campaign to end HIV
The Global Fund to Fight AIDS, Tuberculosis and Malaria describes Born HIV Free as one of the most ambitious campaigns of its kind. Its aim, to mobilize public support for the work of the Global Fund and for a world where no child is born with HIV by 2015, is huge. The Global Fund manages [...]
Breaking down the healthcare language barrier
Earlier this year I wrote about how language barriers are creating a new digital health divide and I suggested that the single biggest barrier to successfully connecting patients online internationally is language. On the one hand, the Internet has broken down many boundaries and has changed the geography of healthcare, uniting patients and healthcare stakeholders [...]
Ensuring your website is still accessible
Rather than perceiving changing accessibility standards as a threat or as a weakness to the business, they actually present an opportunity to develop a new strength in the marketplace.
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